Energas are one of the UK’s leading suppliers of industrial gases. But they were a bit behind the curve in both the quality and quantity of their content output. They asked me to support their efforts to create valuable, relevant and consistent content to attract a clearly defined audience — a mix of commercial fuel buyers and residential users in the local community.
This relationship is ongoing and so far, I’ve created content in the form of blog posts, interviews, long-form testimonials, press release-style stories about the company’s impressive CSR initiatives and a corporate brochure. I believe content should be a continuous flow of teaching and engagement, and that’s exactly what we’re building for this brand. You can read more here.