Orange Ink Blot

The one for the Forex traders

Landing page copy, upsell page, emails and Facebooks ads for SigniFX

Forex trading is a heavily regulated industry, which means there are limits on what you can claim and promise. Lots of “may” and “possibly” when talking about results.

But even when the benefits statements are deliberately qualified, it’s still possible to create very strong, clear copy that gets the right message across in the right tone of voice.

I think this one got is just right.